Why Freelance Hairdressing is on the Rise and how HUSL Can Help You Succeed.
Being an independent hairdresser is both empowering and rewarding. You get to be your own boss, set your own schedule, choose your services, and charge your worth. And you’re not alone.
Since the pandemic, the traditional salon model has shifted. Over 50% of Australian hairdressers now operate as sole traders. That number is still climbing, transforming Indies from underdogs to the new industry standard.
Here are a few reasons freelance hairdressing is becoming more popular than ever:
1. More Flexibility
You control your hours, location, and clients. Whether you want a packed calendar or just a few appointments a week, the choice is yours.
2. Greater Earning Potential
Set your own rates, offer different services, and choose when and how you grow your income. No salary cap, no commissions.
3. Creative Freedom
Use the products and techniques you love. Deliver signature looks that express your style and build your personal brand.
4. Stronger Personal Branding
Social platforms like Instagram give you the tools to promote your work and attract like-minded clients, all on your own terms.
5. Full Control
From pricing to policies, you make the decisions. This independence brings freedom, confidence, and growth.
6. Lower Overheads
Skip the high costs of running or renting a salon space. Mobile or home-based services keep your expenses lean.
7. Increased Client Convenience
Clients now expect mobile or on-demand services. Many prefer at-home appointments over visiting a salon and you can meet them where they are.
But Indie Life Has Its Challenges Too.
While freedom is the biggest perk, independence can come with pressure. According to the 2022 Single Operator Survey by the Australian Hairdressing Council, over 80% of Indies reported these major stressors:
- No paid leave (holiday or sick)
- Complex or time-consuming admin
- Inconsistent cash flow
And that’s exactly why we created HUSL.
Meet HUSL: Built for Independent Hairdressers, by People Who Understand You
The HUSL App was designed and developed in Australia, specifically for Aussie sole trader hairdressers.
It’s an all-in-one mobile platform that helps reduce stress, grow income, and streamline business. No fluff — just features that make sense.
Here’s how HUSL Helps:
✅ Earn retail profits without holding any stock
✅ Make money even on holidays with passive commission earnings
✅ Order pro brands wholesale or retail, straight from the App
✅ Skip the pricey software you don’t need
Why HUSL Exists:
Two Aussie mates: Rob Aubin and Hayden Brooks, both saw a gap in the industry.
“We noticed the huge growth of the indie community,” explains Rob, who’s worked in salon software and professional haircare for over 20 years, “but we also saw they weren’t being treated like serious business professionals.”
Rob and Hayden saw the struggles first-hand:
- Meeting minimum orders
- Admin overload
- Building wealth from one client column
- Managing marketing solo
No single platform was solving all of this, until now.
HUSL is Launching Soon. Be the First to Try It!
After two years of development, the HUSL App is now in final testing and launching mid-April 2023.
Want early access?
👉 Join the waitlist HERE and become part of the Husl Insider community.
The early reviews speak for themselves. Watch Melbourne indie Tayla Bourke’s reaction or hear from other stylists already using the platform
